The conference will be held at The University of Texas at Dallas beginning with an evening reception on March 1. Presentations will begin the morning of March 2, ending at the end of the afternoon on March 3. The format will be to have detailed presentations of approximately 12 papers, with a discussant for each. Presentation and discussion time for each paper will be set at approximately 1 hr. 15 minutes.
Researchers interested in presenting a paper at the conference should submit the paper or abstract to brian.ratchford@ utdallas. edu by November 1, 2006. Papers to be presented will be selected by the selection committee based on contribution to empirical generalization and relevance to one or more of the following areas: buyer choice, diffusion and new product forecasting, short- and long-term effects of
marketing activities. The registration fee for the conference will be $200, which will cover all meals. The fee will be waived for doctoral students. Details on registration procedures will be forthcoming at a later date, as will information on lodging options.
Website: http://som.utdallas .edu/bass/ bass-call- for-papers. htm
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